Keeping carbon where it belongs

The idea behind coolearth is that rainforests are worth much more left standing – both for the planet and for local communities. Our approach is simple: to secure land that would otherwise be sold to loggers and ranchers and to price deforestation out of the market.

With your money, secures threatened rainforest. We put it in a local trust, and help to protect it around the clock to keep the carbon where it belongs. We employ local people to do the work, helping them to get income from the forest without cutting it down, and make sure the rainforest is worth more standing than cut down.

Anyone can get involved today, as an individual, a school or business.