HEAD N.V.
HEAD is the first sporting goods company to "supercharge" its carbon responsibility by committing to saving over 7,000 acres/28 km2 (per year) of mature rainforest from destruction -- which equals the size of more than 100,000 tennis courts or 7,000 American football fields.
It is time for action: "Don't pray for snow." Campaign
Part of HEAD's initiative with Cool Earth is to encourage sports enthusiasts and consumers to supercharge their own carbon responsibility with Cool Earth. All products HEAD manufactures and sells worldwide under the HEAD, Penn, Tyrolia, and Mares brands will soon feature information about Cool Earth and the global warming issue. The company is also launching a "Don't pray for snow. Do something." advertising campaign in September that will feature some of their well-known athletes including Olympic Medallist and World Champion ski racer Bode Miller.
I am proud to support such a worthy cause. Cool Earth
provides an opportunity to get involved as individuals, and take a step towards
saving our environment.
Bode Miller
Austrian ski champion Herman Maier, who is also part of the HEAD Racing Team, agrees. "HEAD's commitment to making a difference with a global program like this is important to me as a skier and as a citizen. I'm proud to be a part of it."





