BAL supports Cool Earth

BAL are protecting the rainforest one square metre at a time in an exciting new partnership with Cool Earth.

For every one square metre of tiling, using one of BAL's Environmental Adhesive products, they are saving the equivalent area in the Peruvian Amazon.

BAL are managing to bring the importance of rainforest protection to their customers in a way that's immediate and easy to understand. For example, when a tile fixer uses a 15kg bag of Supercover Rapidset adhesive to fix tiles onto a dry wall, they will protect 9.6m² of rainforest in the Ashaninka region of Peru.

David Hackett, Sales and Marketing Director of BAL,

"The great thing about being a Partner of Cool Earth is that, literally, it makes a measurable difference every time a tile fixer uses a product from BAL's Environmental Adhesives range. For every square metre of tiling laid with one of the six products, a square metre of threatened rainforest is protected.'

Cool Earth is very proud to be working with BAL who are committed to conserving a minimum of 83 acres of endangered rainforest per year. Their decision to support the charity is making a very real impact on the lives of indigenous communities and locking in thousands of tonnes of CO_2.

Find at more about BAL www.bal-adhesives.com/ gogreener