Cool Earth Coffee

Buy one Jar get one Tree

Support Cool Earth Coffee, now sold on line and in 600 Tesco stores throughout the UK. With every jar sold an endangered rainforest tree is protected in the Amazon.

Cool Earth is going up against the big brand giants on the supermarket shelves, to turn the nation's coffee drinkers into rainforest rescuers. This bold move is to grab the attention of the country's shoppers and harness their love of coffee to save endangered tropical forest.

Buy Now

Cool Earth believes this is one of the most powerful environmental products you can put in your shopping basket.

The sale of each jar of Cool Earth coffee protects a tree at risk of being logged in the Amazon rainforest. Can a charity survive the commercial cut and thrust of the supermarket shelves?

Cool Earth is Europe's fastest growing rainforest charity with a director, Matthew Owen, who's passionate about the rainforest; Matthew Owen, Cool Earth; "There are over 280 million jars of coffee sold in the UK annually and we want our coffee to not only satisfy people's taste buds but also their environmental conscious at the same time. By bringing out our own coffee we're able to make sure that the maximum amount of money is donated to saving rainforest."

Every tree counts

Each mature tree locks in at least 1 tonne of CO2 with some rainforest trees storing up to 30 tonnes of CO2.1 With deforestation contributing 20% of the globe's entire CO₂ emissions the charity Cool Earth highlights the value of saving the rainforest one tree at a time.

About the Coffee

Cool Earth coffee is made from 100% rich Arabica beans. The ingredients are Rainforest Alliance certified and highly commended by the ethical certification organisation. Cool Earth coffee goes a step further than most ethical products, as well as making sure that coffee farmers get a fair price and safeguarding ecosystems and biodiversity, it also protects a tree in Cool Earth's project area in Peru.

How it Works

20p of each jar of Cool Earth Coffee will go to the charity's community-led Peruvian project area in the Amazon where they are currently protecting 100,000 acres. With over 140,000 members in fourteen countries, Cool Earth has prevented 18 million tonnes of CO₂ emissions through community-led rainforest conservation. Cool Earth works with local partners in Peru, Brazil and Ecuador to protect biodiversity, carbon and communities by halting the destruction of the world's most endangered habitats.