Greetings Earthlings! Join Nate, Danner, and Bill in the campaign to safeguard the world's dwindling rainforest! Cool Earth is the official charity of the Rickshaw Rally. To put it simply, they save rainforest and they do a darn fine job of it. Saving the rainforest isn’t a new idea. Managing to do so, however, is. Over the last 40 years, half the world’s rainforests have been destroyed and despite all the efforts over the years of trying to save and protect the rainforest, they are being erased at an increasing rate. That’s why Cool Earth decided to go about things differently. They don’t create reserves or put up fences. They don’t buy land. Instead, they put indigenous people back in control of the world’s most endangered rainforest. Local people stand to lose the most from deforestation but the most to gain from its protection. As such, they are the forest’s best possible custodians. That’s why all Cool Earth partnerships are community-owned and led – an approach that research is continually proving to be the most effective way to keep rainforest standing. By developing local livelihoods, their mission is to end the cycle of deforestation entrenching villages into further poverty. Creating strong, self-determining communities – not dependency. Cool Earth is also the only charity that works solely where the threat to the forest is greatest, on the frontline of deforestation. They are now working alongside 113 rainforest villages throughout the world. These partner villages are protecting over 500,000 acres of forest that lie directly in the path of chainsaws and bulldozers. The clever part is that this forest forms a shield to make the neighboring forest inaccessible to loggers, miners, and oilmen – saving millions of acres from destruction. Watch the informational video below for more info on Cool Earth and their methodology, then take a peek at some of the photos we posted in the gallery to get you even more fired up. 100% of your donation will go towards Cool Earth’s local partnerships. Please help with your financial support! Donations are made in UK pounds. An £8 pound donation is roughly 10 US dollars as of 11/28/16. I know its international, but don't worry, it's legit. Cheers. ~Bill, Nate & Danner
Empowering the Asháninka to shield millions of acres of Amazon rainforest.