With Mediatree we are bringing awareness and support to halt the destruction of the Peruvian rainforest.
Mediatree identified a need to mitigate their carbon footprint as part of their commitment to achieving broader environmental sustainability. In the first year of their partnership with Cool Earth they have addressed this need upfront, protecting at risk rainforest and preventing the emissions of 23,420 tonnes of carbon.
But this was never simply a CSR box ticking exercise. Mediatree has already shown itself to be a critical friend and fierce advocate of Cool Earth’s award winning model of people-led conservation. Their team are helping to put Cool Earth in front of new businesses looking to improve their CSR and SDG strategies, increasing the amazing impact that they are having.
MEDIATREE ARE PARTNERING WITH 6 VILLAGES IN THE AWAJÚN TO SAVE RAINFOREST IN PERU.
They are supporting the Awajún community in Northern Peru, whose forest is currently facing threats from oil and gold extraction. Developing livelihoods to outprice the loggers is the best way to protect the forest. Initiatives include investments in Inga, rice and fish farming, as well as a successful women’s craft cooperative. Thanks to Mediatree’s support these villages are strengthening their livelihoods and building incomes in order to protect their rainforest.